Gower Street Analytics has increased its 2023 Global box office projection to $34.5 billion.
August was the second month in a row with a monthly global box office on or above pre-pandemic levels (+1%).
Cinemas were in the pink in July as Global box office hit $4.54 billion, delivering the single highest grossing month since before the pandemic.
In June the global box office generated $2.9 billion, outperforming the remarkable levels of the two prior months (May +6%, April +3%). That helped Q2 2023 to reach $8.6 billion, the best quarterly result since 2019.
International box office hit average pre-pandemic levels for the first time May.
In April the theatrical box office generated $2.9 billion worldwide.
Gower Street Analytics has increased its 2023 Global box office projection to $32 billion.
2023 opened the year with the highest grossing quarter of the current decade, achieving $8 billion.
February marked a further encouraging step in climbing up the box office ladder to pre-pandemic heights, with month generating a global total of $2.3 billion.