Uncharted Territory: February Scores $2.88bn Global Box Office Despite Challenges
Against the odds February recorded an impressive global box office of $2.88 billion – approximately 27% ahead of February 2021.
Against the odds February recorded an impressive global box office of $2.88 billion – approximately 27% ahead of February 2021.
Despite a lack of new releases, global cinemas accounted for a remarkable box office of $1.9 billion in January, up +94% year-on-year.
How has the recovery developed in 2021 in individual markets? Are there differences in the level, sustainability and timing of progress?
Two years on from the first global market closing cinemas due to the COVID-19 outbreak, how well has global business recovered?
As part of Gower Street's review of the year we are once again taking a look at how titles released in 2021 stack up to previous years on a global basis.
Gower Street estimates that the 2021 box office finished at $21.4 billion, 48% below the average of the last three pre-pandemic years.
Both the Domestic and International (excluding China) markets that recorded their biggest box office results since before the pandemic began in December.
Gower Street Analytics estimates 2022 global box office will reach $33.2 billion.
Global cinemas accounted for a box office of $1.8 billion in November, more than double the number reached in the same period a year ago.